Fitness just got real. Fun goals, sweaty receipts, friends, forfeits & zero excuses.

Join the BETA Club – it's live, and you're invited.

Say goodbye to missed workouts. Set goals, challenge friends, and stay motivated with forfeits to make sure you don’t miss. Ready to revolutionise your fitness journey?

Be first. Get Effit BETA straight to your inbox.

As seen in

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The Herald Sun

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news.com.au 〰️ The Herald Sun 〰️

The Effit formula: Fun + Accountability = Success

Let’s be honest—exercising for the sake of it can get a little boring. But with Effit, you’re not just working out; you’re having fun, making bets with your friends, and enjoying some friendly competition. Here’s how Effit keeps the excitement alive:

Create your goal & grab your mates

Choose a goal and how many days you’ll exercise each week to acheive it. Whether it’s 3 days of running, 5 days of strength training, or a mix of different activities, the choice is yours. Then invite your friends to join your pact, they can all set the same goals or individual ones based on your fitness levels. The main thing is that you’re in this together!

Here’s where things get fun (and a little risky!).

You create a forfeit—a challenge you absolutely do NOT want to face if you miss your weekly exercise target. It’s unique to you, so whether it’s wearing your clothes inside out for a day, paying $’s to your pact or entering a rap battle as The Real Slim Shady, your forfeit should motivate you to stay on track!

Create a daring forfeit

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The Herald Sun

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Sign a commitment contract to lock it in.

Once your goals and forfeits are locked in, you and your friends sign a commitment contract. This makes it official and ups the stakes—no more excuses or backing out. You’re all in, and so are your accountability partners.

Record your workout, show the receipts

Effit makes sure there’s no cheating! When you’re ready to work out, you’ll hit “record” in the app, and everyone in your pact gets notified. Once your workout is done, you have to snap a photo as evidence, which your friends will verify. No proof? No points—and that forfeit is lurking around the corner!

Jade’s Transformation So Far

“Effit didn’t just help me stick to a fitness routine—it changed how I think about health, family, and showing up for myself. I’ve lost 8kg, I’m more confident, and I’m healthier than I’ve been in years.”

  • I used to always believe I didn't have time until I started using Effit. I'm now exercising more than I ever have and I'm loving it

    Matt

  • For the first time ever, I've managed to finally stick to exercising regularly each week. I'm 5kg's down and never felt this good!

    Rosie

  • I hated running but after commiting to 3 days a week, 5 weeks later i now LOVE running. My forfeit made me keep showing up.

    Eloise

  • I hated that I would always skip at least one session a week. With the forfeit and my friends commiting with me, I'm yet to miss a session. Thanks Effit!

    Matthew

There’s some serious science behind why Effit’s accountability system works. Research shows that when you set a fitness goal and share it with an accountability partner, you increase your chances of success by 95%! That’s right—having friends or a community to hold you accountable almost guarantees you’ll stick to your goals, especially when you add the extra pepper of a daring forfeit. It’s easier to lie to yourself than it is to someone else!

Effit gives you a 95% chance of success, here’s why.

Say effit and enter your email to receive download instructions to the Effit BETA app.

FAQ’s

  • Effit is your new workout accountability buddy—but with a twist. We’re here to make exercise fun whilst keeping you accountable and building healthy habits together. You set fitness goals, drag your friends into it, and set some spicy forfeits if anyone slacks off. Miss a workout? Better be ready to cough up a punishment (or worse, some cash!). And don’t even think about cheating—we’ve got photo proof for that.

    • Step 1: Set a goal that makes you feel like a boss—whether it’s running 5K, smashing 100 squats, or just moving off the couch.

    • Step 2: Create a pact and bring your friends along for the ride. The more, the merrier (or guiltier when they lose).

    • Step 3: Add a forfeit. Could be anything—buying coffee, embarrassing dance videos, whatever makes you not want to lose.

    • Step 4: Smash that workout, take a sweaty selfie, and upload it. Proof or it didn’t happen!

    • Step 5: Get hyped (or heckled) by your friends for making or missing your goals. Accountability = leveled up.

  • Heck yeah! Whether you’re just starting out or you’re already on a first-name basis with the gym staff, Effit works for you. You set your goals, you set the pace. Zero judgment, maximum fun.

  • Glad you asked. A forfeit is your punishment if you don’t hit your goal. Didn’t complete your workout? You might owe your buddy dinner, or worse, you’ll have to post that cringey TikTok dance. Trust us—this is motivation on a whole new level. This is something you really don’t want to do!

  • Simple. After your workout, the app will get you to snap a quick pic—whether it’s a sweaty selfie, a shot of your running shoes, or your gym equipment. Upload it so your pact can give you the thumbs up (or, if you’re sneaky, the side-eye). Try to cheat and your pact members could ask for further proof.

  • A pact is your accountability crew—the people who will hype you up or call you out. They’ll see your goals, track your progress, and make sure you’re keeping your word. It’s like having a squad of personal trainers...minus the yelling.

  • You bet it is! The core features—setting goals, group messaging, joining pacts, and verifying workouts—are totally free. We will have some sweet extras available if you’re into that, but the basics are all yours, no strings attached.

  • Just hit “invite” in the app, and send a message to your contcts, or you can create a code and send that to your run club, or your friends on your socials. Once they’re in, let the fun, team motivation (and friendly trash talk) begin.

  • Your data’s as safe as those dumbbells in the corner that nobody touches. We take privacy seriously—your photos, goals, and information are kept secure and only shared with the people in your pact. No snooping allowed!